Increase sales conversion
- Measured as
- Share of qualified opportunities that become customers
- Owned by
- CRO, Head of Sales or business unit head
Outcome AppReferral to Rx Approval to Funding
Find the number you want to move.
Every Outcome App owns one of these numbers. Find yours by what the business is trying to do, then see who usually owns it and how it is measured.
Outcomes
Increase repeat purchases
- Measured as
- Share of customers who buy again within the period
- Owned by
- CRO or Head of Sales
Start withAn Outcome Baseline
Increase customer expansion revenue
- Measured as
- Revenue growth from existing customers
- Owned by
- CRO
Start withAn Outcome Baseline
Improve customer retention
- Measured as
- Share of customers retained at renewal
- Owned by
- Chief Customer Officer
Start withAn Outcome Baseline
Eliminate billing leakage
- Measured as
- Value of delivered work not yet billed
- Owned by
- CFO
Outcome AppDelivered to Cash
Shorten customer onboarding
- Measured as
- Days from signed contract to live customer
- Owned by
- Chief Customer Officer
Start withAn Outcome Baseline
Reduce customer resolution time
- Measured as
- Median time to resolve a case or claim
- Owned by
- Head of Customer Service or Claims
Start withAn Outcome Baseline
Improve on-time customer delivery
- Measured as
- Share of orders delivered by the promised date
- Owned by
- COO or Head of Operations
Start withAn Outcome Baseline
Reduce repeat service failures
- Measured as
- Share of issues that recur within 30 days
- Owned by
- Head of Customer Service
Start withAn Outcome Baseline
Improve service-level attainment
- Measured as
- Share of work completed within agreed service levels
- Owned by
- Chief Customer Officer
Start withAn Outcome Baseline
Reduce manual operating effort
- Measured as
- Manual hours per transaction
- Owned by
- COO or Head of Operations
Start withAn Outcome Baseline
Reduce operating cost to serve
- Measured as
- Cost to serve per customer or transaction
- Owned by
- COO or business unit head
Start withAn Outcome Baseline
Reduce project overruns
- Measured as
- Share of projects delivered within budget
- Owned by
- Head of Delivery
Start withAn Outcome Baseline
Reduce delivery rework
- Measured as
- Share of deliverables that need rework
- Owned by
- Head of Delivery
Start withAn Outcome Baseline
Realize negotiated procurement savings
- Measured as
- Share of negotiated savings realized in actual spend
- Owned by
- Head of Procurement
Start withAn Outcome Baseline
Reduce invoice and payment exceptions
- Measured as
- Share of invoices paid without an exception
- Owned by
- CFO
Outcome AppDelivered to Cash
Reduce supplier-driven disruption
- Measured as
- Orders delayed by supplier issues
- Owned by
- Head of Supply Chain
Start withAn Outcome Baseline
Reduce compliance failures
- Measured as
- Compliance findings and breaches per quarter
- Owned by
- Chief Compliance Officer
Outcome AppAI Control Room
Reduce critical operational disruptions
- Measured as
- Hours of disruption to critical processes
- Owned by
- COO or Head of Operations
Start withAn Outcome Baseline
Measures are typical definitions. Your exact definition, owner and target are set in the Outcome Baseline.
Found your number?
Start with an Outcome Baseline: we measure it with your team, find where it stalls, and agree a target.